Business overview

Nobia is one of the largest kitchen companies in Europe. We conduct both manufacturing and sales in seven countries: the UK, Denmark, Sweden, Norway, Finland, Austria and the Netherlands. We are organised into three regions: the Nordic region, the UK and Central Europe. The former two are the dominant regions.

In the Nordics, Nobia has several kitchen brands and our products are produced and sold to both consumers and professional customers. In the UK, Nobia is present with the operations Magnet, Gower, Rixonway Kitchens, Commodore Kitchens and CIE. In Central Europe, Nobia manufactures kitchens with the brands ewe, FM and Intuo in Austria, and Bribus in the Netherlands. 

Nobia Brands Map

Region Nordic

In Sweden, we sell kitchens from Marbodal, HTH and uno form, and in Norway from Sigdal, Norema, HTH, Marbodal and uno form. In Denmark, Nobia operates under the HTH, Invita and uno form brands and also manufactures laminated worktops. In Finland, we sell kitchens under the A la Carte, Parma, Petra and HTH brands. Distribution channels vary between brands, but sales mainly take place directly and via franchise stores and retailer

Nordic region 
Own stores 23
Production units 6
Employees 2,600

Region UK

Magnet is the largest operations in terms of sales, and through its nationwide store network it sells kitchens primarily to consumers and builders, but also to property developers and housing associations. Gower supplies kitchens under private label to DIY and builders' merchants chains in the UK. Rixonway Kitchens is specialised in kitchen products for social housing, whereas Commodore and CIE Kitchens supply kitchens to private property developers and construction companies.

UK region 
Own stores 210
Production units 5
Employees 2,900

Region Central Europe

In Austria, we sell kitchens under the brands Bribus, ewe, FM and Intuo. Customers mainly comprise Austrian furniture chains or independent retailers, some of which are organised via purchasing organisations. There is also an export business to nearby countries. In the Netherlands, Bribus sells kitchens mailny directly to construction Companies. Nobia does not have its own stores in the region.

Central Europe region 
Own stores -
Production units 3
Employees 648

Production

We manufacture a wide range of products, from flat-pack cabinets to high-quality customised products. Nobia has 14 production facilities in seven countries in Europe. Our production facilities vary in size and have differing levels of specialisation. All plants except two are certified in accordance with ISO 14001. We manufacture a total of about 140,000 cabinets or around 10,500 kitchens every week.

Nobia has production in seven countries
Sweden Tidaholm
Denmark Ølgod, Bjerringbo and Farsø
Norway Eggedal
Finland Nastola
UK Darlington, Dewsbury, Halifax, Morley and Grays
Austria Wels and Freistadt
Netherlands Dinxperlo

Net sales 2020

Share of total net sales
  • 53.0% Nordics
  • 37.0% UK
  • 10.0% Central Europe